• David.PackagingSolutions

The hairy ones are back

Montreal based printer and designer, Simon Laliberte of Bang Bang creative agency, came up with this 'Poilu' packaging concept for paintbrushes.

The simple and lighthearted designs capitalise on the natural hair brush bristles by re-purposing them as the moustaches of character illustrations created for the brand, producing a whole family of amusing bewhiskered fellows. The eye-catching packaging helps sell the paintbrushes but also protects them in transit.

Each set includes two paint brushes, with faces printed onto the cardboard and the bristles resembling facial hair. As an added bonus, the clever packaging can be folded and used as a stand for the brushes when they are covered in paint.

A 'Poilu' literally means a 'hairy one' and was an affectionate term used for the French soldiers in WW1, and that's certainly more instant and interesting than 'funny bearded hipster brushes'.

#Poilu #PaintBrushes #Moustache #Packaging #SimonLaliberte #BangBang #Design #CardBoard #Print #Marketing #PackagingSolutions

Simon Laliberte - https://www.behance.net/slaliberte

Bang Bang Design, Montreal - https://bangbang.ca

127 views0 comments

Packaging should be interesting and effective, informative and fun, recyclable yet eye-catching, secure and stylish.

If it's a label or a box, a pouch or a carton, a bottle or a bag, your product needs to stand out and share your message. There are plenty of ways to do this and many suppliers to help you succeed.

  • Grey Facebook Icon
  • Grey Instagram Icon
  • Grey Twitter Icon
  • Pinterest
  • LinkedIn

© 2020 by Earth Island Publishing Ltd.

Proudly created with Wix.com

Telephone: 01892 522563  

Email: david@earthisland.co.uk

Earth Island Publishing Ltd

22 Church Road, Tunbridge Wells, Kent, TN1 1JP, UK.

  • Black Facebook Icon
  • Black Instagram Icon
  • Black Twitter Icon
  • Pinterest
  • LinkedIn