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Dropify your skincare routine!

Quadpack’s new dosage control dropper embodies Gen Z cool, with a fresh new gesture, one handed uge and in-built sustainability features

 

The perfect dose at the press of a button. Dropify Bottle simplifies the skincare routine of oils and serums with a new, one handed gesture. Quadpack’s new star in the dropper category responds to new consumer habits and addresses the rise in lightweight formulations. The refillable solution is made of recyclable materials, with options for recycled content.

 

Conceived by the company’s Creative Hub, Dropify allows brands to present their low viscosity products in an engaging new way. Its side actuated system features a soft touch button for single handed use. With a gentle press of the button, the pipette releases the formula drop by drop, avoiding messy dispensing. Two inner nozzle types are available, each with a flow path optimised for either oils or serums. When not in use, the bottle stands upright, an attractive addition to any bathroom shelf.

 


The elegant pack comprises a premium glass bottle (30 ml or 50 ml) and a polypropylene (PP) applicator head, with a thermoplastic elastomer (TPE) soft button and a PP cap. The PP components can contain post consumer recycled (PCR) material. Moreover, the applicator and cap can be detached for reuse on refill bottles. Lifecycle assessment data is available to help brands to measure their product’s environmental impact and calculate their Scope 3 carbon footprint.

 

Aimed at cosmeceutical and masstige/prestige brands, it blends a pharmaceutical feel with a premium look, which can be decorated using a host of techniques. Colour gradients can be applied to the bottle, while the applicator boasts a smooth, matte finish.

 

Category specialist Mónica Árcos said, ‘Dropify Bottle is convenient and hygienic to use, for ‘skinmalistic’ beauty routines. We are very excited, as this is the first product in our new dropper platform, which allows brands to adapt to evolving consumer behaviours. We are developing more options for our customers, so expect to see more Dropify solutions, with new applicators, designs and materials.’

 

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